After more than a decade of excelling in commercial roles in the media and events market, Raoul set up Flume in 2010 with the goal of helping B2B sales teams and commercial leaders to adapt in a constantly and rapidly evolving market. And that is what he does. His revolutionary way of changing thinking and behaviours has helped every Flume client drive long-term, sustainable growth in opportunities, business wins and revenue.

At Flume, he uses research and his vast experience of the B2B markets to challenge the way traditional companies operate. He consistently motivates and inspires people to change the way they approach business to become top performers.