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B2B Marketing & Sales Innovation Expo 2024

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Triple Your Sales: Your Brand is Your Superpower

27 Nov 2024
Intelligence
Strategic Marketing , Sales Strategy , Brand & Communication Strategy

Did you know that organisations with strong brands achieve triple the sales volume? That’s why establishing a clear, unique brand that deeply resonates with your audience is key to standing out and elevating above price wars.

We know that it can be hard to focus on this when you’re doing your day job and facing sales pressure. That’s why we’re excited to bring our interactive workshop to the B2B Expo, to help you unleash your superpower; your brand. In just 25 minutes, you’ll gain practical advice and ideas to ensure your brand is as strong as it can possibly be.

Key Takeaways:

  • Unearth your customer's pain points, to show your audience you understand and care deeply about them over and above your competitors in the market.
  • Discover your brand's X Factor - why you are THE go-to in your sector for solving your customers' challenges - and draw out your emotional selling point - to communicate and resonate with your target customers on a deeper level.
  • How to build a powerful brand manifesto to unite your organisation, connect with your customers, and create an impactful 'banner' to all march behind whilst providing the foundation of your brand communication.
Speakers
Chris Thornhill, Co-founder - Growth Animals
Jen Bayford, Co-founder - Growth Animals