Sales Innovation Expo
Nick Avossa

Nick Avossa

Exago BI
In a small company like Exago, Nick inevitably juggles many responsibilities beyond Managing the Sales Engineering Department. Sales Engineering is a complex role in any organization as it requires a balance between traditional sales practices and in-depth knowledge of the solution being sold. As Exago's first Sales Engineer, Nick was encouraged to think critically about the sales process, and to offer up ideas that simplify and enhance it. Nick's tenure at Exago has allowed him the opportunity to work on both sides of the sales process and it's this experience that he believes could offer a unique perspective on the modern sales cycle.