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10 & 11 NOVEMBER 2020


Ian Mottashed: Speaking at the Sales Innovation Expo

Ian Mottashed

Head of Product Marketing  -  Imagen

Unlocking the full potential of your video for maximum ROI

Marketers know the value of video content when competing for customer attention online and it''s fast becoming the chosen format for internal communications too.

But how do brands manage this growing video library if they don''t have the right tools or the experience needed to store and share high-resolution content efficiently?

3 Key Takeaways:
- Why video works for marketers looking to attract customer attention across new channels.
- Promoting video to increase employee engagement and efficiency across the business
- Addressing the key challenges that a growing video library can present for brands if not managed efficiently

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