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10 & 11 NOVEMBER 2020


Adam Stafford: Speaking at the Sales Innovation Expo

Adam Stafford

Client Services Director  -  Bakergoodchild

The power of direct mail in the digital age

Whether it is direct mail or transactional, print mail can provide your campaign the best chance of getting noticed. It is also effective in getting more traffic interacting with your digital content, as it can deliver up to 57% open rates and is still likely to be visited after 28 days. This seminar will highlight how direct mail can help deliver differentiation and boost the value of your digital content.

3 Key Takeaways:

- Gain knowledge on the latest performance statistics around direct mail
- How to get the most out of your direct mail campaign (case studies)
- The power of direct mail, when used part of a multi-channel approach

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