The C&UX Expo logo

25 & 26 MARCH 2020

ExCeL LONDON

Three Sales Trends to Watch Out For In 2019!

We don’t know about you, but we’re finding it hard to believe that 2018 is almost over already! But, the end of one year means it’s time to begin planning for the next, and apply all of the incredible developments that have shaken up the world of sales over the past 12 months to your 2019 strategy. There are 3 trends in particular that we believe will shine above the rest as we begin a new year...

 

1- AI is only going to get bigger!

In sales, it’s a given that it’s going to take a lot of time to talk to the person you’re actually after.

Imagine a world where you speak to the right person on the first call (I know right)... well, with AI coming into play more and more, this dream world is just around the corner! With its ability to analyse data, saving you time and enabling you to personalise your pitch before you even reach a prospect, we expect to see a continued increase in the prominence of AI throughout the sales world.

 

2 - Keep track of the next generation

Technology is everywhere; we eat, breath and sleep it, but the generations behind us were born into it.

This means it has never been more important to understand them and what matters to them; what do they care about? Making a sale is near enough impossible when the product isn’t right for the prospect, so gaining a proper understanding of their wants and needs will allow you to discover the best ways to approach this new generation!

Understanding your prospects is the biggest hurdle, once you’re over that, the ride should be easy!

 

3 - Streamline your sales strategy

A huge trend that has continued to sweep through the sales sector is sales enablement.

From training to innovative software that can make sales teams more efficient, the highly profitable effect it is having on efficiency is clear to see! This is only going to increase in 2019, with more tactical approaches being adopted, resulting in more selling, the proper utilisation of skills, and much better planning.